The Social Media Manager (SMM) works with our clients and internal teams to ensure we are communicating our messaging on all social media platforms (FB, IG, TT, YT, TW). The SMM should have a very in-depth understanding of how the social media platforms can effectively hit our clients’ business goals, how we can leverage influencers and develop partnerships with other brands, publishers and consumers to enhance our messaging. The SMM will need to understand, utilize and work with existing social measuring tools to provide actionable summary reports on a consistent basis. The SMM should be very comfortable presenting recommendations, and defending work, to all levels of clients and internal stakeholders. Lastly, the SMM is keeping their finger on the pulse of any significant cultural, industry or market trends and providing ideas to further strengthen the work.
The ideal candidate is energetic, confident, dynamic, detail oriented, results-driven, and enjoys a fast-paced collaborative environment that meets the needs of the evolving client portfolio. The role requires excellent communication and analytical skills, a strong understanding of brand development, as well as knowledge of the entertainment and production elements needed to deliver partnership success. Most importantly, the SMM should be able to maintain a sense of calm and focus, especially in dealing with clients and internal stakeholders.
As part of the Lineage team, the SMM has a very positive and infectious “can-do” attitude to make great work.
Strategic & Functional Lead